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TXTBKS

Agency: 
Published/Aired: 
December 2013
2597

Smart TXTBKS

Description: 

Smart TXTBKS are sim cards containing condensed grade school text books. This low-tech solution turns even analog phones into e-readers, and helps lessen the load for public school kids who have to walk miles to school carrying up to 22 books in their bag.

Digital advertisment created by DDB, Philippines for Smart Communications, within the category: Electronics, Technology.

Advertising Agency: DDB DM9JaymeSyfu/Digit, Makati City, Philippines
Creative Directors: Merlee Jayme, Eugene Demata
Copywriter: Aste Gutierrez
Art Director: Biboy Royong
Production Company: Tower of Doom
Illustrator: Dee Taar
Programmer: Buboy Paguio
Account Supervisor: Alex Syfu
Client Service Director: Caloy Sambrano
Account Director: Ina Vargas
Producer: Carlo Perlas
Editor: Melo Samson

Comments (2)

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Highest Rated

kleenex's picture
kleenex
Activity Score 48079

I guess it worked.

Mr. The Bear's picture
Mr. The Bear
Activity Score 243

We use lockers here in the forest

Bear It

kleenex's picture
kleenex
Activity Score 48079

I guess it worked.

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