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The Impossible Talk

Agency: 
Published/Aired: 
May 2017
1430

Samsung THE IMPOSSIBLE TALK

Description: 

In Europe 60% of students don’t go to university after high school. Samsung is involved with educational projects in schools in more than 20 countries and want to make teenagers think about the importance of continuing to study and following their dreams. That’s why we made a social experiment never done before, in order to make a student open his eyes on what his future could be if only he starts believing in himself.

Digital advertisment created by Leo Burnett, Italy for Samsung, within the category: Electronics, Technology.

Advertising Agency: Leo Burnett, Milan, Italy
Creative Director: Marco Vigano
Executive Creative Directors: Francesco Bozza
Art Directors: Cinzia Caccia, Filippo Fomentini
Copywriter: Maria Chiara Alegi
Director: Andrea Cecchi
Production: Bedeschifilm
Music: Fabio Gargiulo / BKM Production

Comments (2)

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Highest Rated

morse's picture
morse
Activity Score 17830

The idea is good. The acting is horrible. Overall weird ad. Especially for Samsung. Total disconnect.

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morse's picture
morse
Activity Score 17830

The idea is good. The acting is horrible. Overall weird ad. Especially for Samsung. Total disconnect.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

kleenex's picture
kleenex
Activity Score 48105

I fully agree.

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