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Opel Tweet Drive

Agency: 
Published/Aired: 
November 2013
7244

Opel Tweet Drive - Video case (english version)

Description: 

We set out to demonstrate that Opel is an innovative and technological automobile brand, using one of the most popular, yet most limited social networks: Twitter.

Digital advertisment created by Y&R, Spain for Opel, within the category: Automotive.

Advertising Agency: Tapsa Y&R, Madrid, Spain
Chief Creative Officers: Susana Albuquerque, Martín Ostiglia
Creative Director: Daniel Martín
Copywriter: Jaime Rojas
Director Of Creative Technology: Miguel García

Comments (2)

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ironman1979's picture
ironman1979
Activity Score 1080

I have enough money to make Twitter modify whatever I want, you don't.

Advertising in funnier than making weapons.

kleenex's picture
kleenex
Activity Score 48489

Did get more people to buy a car though???

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