Description
The campaign idea is to create a new language playing off the word cheesy - #SpeakCheesy. The media includes press, content, OOH, social media, and display. One of the pre-roll executions is a phone conversation between two characters called ‘Borisy’ and ‘Trumpsy’ speaking to each other across the Pond in the cheesy language; performed by impressionists John Culshaw and Lewis Macleod.
This professional campaign titled 'Speak Cheesy' was published in United Kingdom in September, 2016. It was created for the brand: New York Bakery, by ad agency: Now. This Digital medium campaign is related to the Food industry and contains 1 media asset. It was submitted over 7 years ago.
Credits
Advertising Agency: Now, London, UK
Creative Director: Harv Bains
Copywriter: Juliet Kent
Art Director: Clinton Harding