Advertisement

Paid for in meat

Published/Aired: 
July 2014
2939

Paid For In BBQ

Description: 

Montana’s surprised real businesses in Toronto by simply walking in and offering a plate of BBQ meat in exchange for goods and services. Over two days of bartering and shooting, they received a psychic reading, an MMA lesson, a manicure, a yoga lesson, men’s skin care products, some new shoes, a haircut, a bouquet of flowers, an area rug, a massage and even a real tattoo. But the bartering didn’t end there. The entire production crew and the advertising agency agreed to take part of their payment in BBQ.

Digital advertisment created by One Twenty Three West, Canada for Montana's Cookhouse, within the category: Food.

Advertising Agency: One Twenty Three West, Vancouver, Canada
Creative Directors: Rob Sweetman, Bryan Collins
Art Directors: Rob Sweetman, Paul Riss
Copywriter: Bryan Collins
Account Services: Christina Tan, Scot Keith
Production Company: OPC Family Style
Director: Max Sherman
Director of Photography: Kiel Milligan
Executive Producers: Harland Weiss, Donovan Boden, Liz Dussault
Producer: Dwight Phipps
Editor: Oleg Jiliba
Sound Design / Music: Six Degrees

Comments (4)

Log in or register to post comments

Highest Rated

@minas_mars's picture
@minas_mars
Activity Score 1726

Very cool, neat idea.

I'm gonna try say something positive

@minas_mars's picture
@minas_mars
Activity Score 1726

Very cool, neat idea.

I'm gonna try say something positive

kleenex's picture
kleenex
Activity Score 48157

Winner.

Marcao's picture
Marcao
Activity Score 3029

Cute, although we've seen this kind of barter trade idea done before with The Heineken Passport.

ragazzi's picture
ragazzi
Activity Score 135

no

Advertisement