Advertisement

Express your POW!

Agency: 
Published/Aired: 
September 2009
2804
Description: 

Check out the site: http://ExpressYourPOW.com
And this is how a tweet with a single frame comic that I created looks like:
http://twitter.com/adsoftheworld/status/4460987055

New interactive, pop-artish Web site today to build buzz online and support the in-store campaign for a new range of products by Kiehl’s, the premium American skin and hair care brand. You'll see this campaign running in NYC retailers where Kiehl's is sold.

ExpressYourPOW.com brings the restorative powers of the new Kiehl’s Acai Damage-Repairing Skincare to life in a pop-art comic strip creator that lets loyalists and new audiences express themselves by writing their own super power story. Users can create a single frame thought or dabble with creating an entire strip where they can personalize the look of their character and input texts to create their own story. The result can be shared via e-mail, Facebook or Twitter.

Digital advertisment created by Colle+McVoy, United States for Kiehl’s, within the category: Health.

Advertising Agency: Colle+McVoy, USA

Comments (6)

Log in or register to post comments

Highest Rated

Guest's picture
Guest

it's pretty. pretty shitty.

mikeelrapido's picture
mikeelrapido
Activity Score 1929

Poor.

<---------------SexInAds------------------>

http://www.facebook.com/sexinads
http://sexinads.tumblr.com

sirvan's picture
sirvan
Activity Score 29860

This is not the Kiehl's brand.... shame.

+++

"I love some things, and don't love some other things."

Guest's picture
Guest

I just spent 15 minutes playing around on this!

Guest's picture
Guest

so much fun!

Guest's picture
Guest

love it!!! so much fun!

Guest's picture
Guest

it's pretty. pretty shitty.

Advertisement