ADVERTISING

Ghost Pops

Haunted House

Agency: M&C Saatchi

Description

It's almost impossible to find affordable accommodation close to campus, ask any student. Ghost Pops wanted to help out, so they listed an immaculate 5-bedroom house on the market for next to nothing. Only drawback, the house was haunted. While viewing the gallery of the house, students would notice something strange about the images – they started to move. Videos disguised in the format of the images allowed us to haunt the house when students least expected it. Before too long, the website took on a life of its own, and with spine-chilling sounds to match, created an unforgettable experience.

This professional campaign titled 'Haunted House' was published in South Africa in June, 2016. It was created for the brand: Ghost Pops, by ad agency: M&C Saatchi. This Digital medium campaign is related to the Confectionery, Snacks industry and contains 1 media asset. It was submitted almost 8 years ago.

Credits

See the work at www.awesomestudentdigs.co.za

Advertising Agency: M&C SaatchiAbel, Johannesburg, South Africa
Executive Creative Director: Bridget Johnson
Art Director: Nicole Binikos, Marchand Ebersohn
Copywriter: Leon Kotze
Account Management: Insaaf Kahn
Additional credits: Andre Kotze - Web Developer

ADVERTISING

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