Zero Sushi: Luggage
Advertising Agency: Arc Leo Burnett, Italy
Creative Director: Michele Sechi
Art Director: Azzurra Bacchetta
Copywriter: Barbara Volpini
Released: July 2008
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25 comments
wrong place for food ads.
the idea of having sushi sit on a conveyor belt where dirty bags of luggage are placed turns my appetite off
agree.
wrong place.
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http://comunique9.blogspot.com
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Comunique9
quote.
better this one http://uniposka.altervista.org/wp-content/uploads/2007/09/casino_aerop...
Ad mirror :
http://www.buzzetcie.com/article-23645014.html
olivier.
Yes...wrong place to be.
What's the creative idea supposed to be here? Round sushi going round and round the conveyor belt. So what?
Fake. Fucked fake.
Wowza, great idea!
There are a great deal of sushi restaurants which serve their dishes from a rotating belt along side the sushi chefs. You grab the plate off as it passes and when you leave are charged per plate.
I like it but that's just me and I'm worldly. *grin*
Ah! That makes more sense now. We don't have conveyour belts here--just sushi bars.
i think i'd still have it straight from the chef. however, if this is in an area where people are used to the sushi belt dynamic, then it's not bad.
I'm an italian boy, and I'm shamed of this pour fake.
I'd worked in a Leo Burnett but...something has changed.
Sorry JWT, sometimes the big agency forgetting to have a BIG IDEA.
http://adsoftheworld.com/media/ambient/sushi_roll_sushi_train?size=_or...
The original idea is mine, because I realised this job at Lemon Ad School in Feb 2008
http://dagmarnesi.carbonmade.com/projects/2095601
I'm always skeptical about ads on conveyor belts. There won't be people waiting when no one is expecting their luggage. When there are, some but not all, of the ads are already covered. How wide an audience can these get?
Someone proof me wrong.
...
http://alvinpck.deviantart.com/gallery/
Wow, huge sushi !
lol, 1 plate is enough ^__^
yeah Whatever - but this print with luggage belt is fake - it's a Photoshop draft for the client, not the real execution. WHY? it's here?
dclxvi
I think it's good.
But it's a photoshop only though.
Badly photoshoped!
Scam?
SSSHT!
These 2 girls rocks!
fintissima.
The original idea is mine, because I realised this job at Lemon Ad School in Feb 2008
http://dagmarnesi.carbonmade.com/projects/2095601
Crab retouched visual
Not so bad, I think it's a good idea...You have to work on it..It could be nice.
Looks very intersting !!!
I am learning how to make sushi by www.sushitrainer.com now for every day !!!