WWF: Black cloud
Drive one day less and look how much carbon monoxide you'll keep out of the air we breathe.
Advertising Agency: Ogilvy, Beijing, China
Creative Director: Doug Schiff
Art Directors: Kama yu, Teng tong hoe
Copywriters: Doug Schiff, fei zhao
Photographer: Kenny Chai
Published: January 2007
46 comments
that is very cool. I like it
nice... i like it
Very cool!!!
Great! Makes you want to cycle to work everyday. I feel better about my nights in drinking tea.
Varat
http://www.puerhcha.com
que buena, me gusto. Genera impacto ademas.-
Great stuff, cleverlings.
>>>> That's not an ad. THIS is an ad.
now thats what i call a goood idea! very very nice! :)
Very nice
http://www.picturejockey.com
http://www.picturejockey.com
FKING A
powerful.
This is really really refreshing! I think this stunt works particularly well in China. Wished I was there on site to see how the 'cloud' fills up!
www.michaelwongcc.com
For me sitting here it's quite funny seeing that and knowing exactly where that car is parked. Yep... works well for China.
http://www.reinhardkrug.de/
great work...
awesome i love it good job
That's pretty good.
8/10
.........Henry. Jones. Junior!........I like Indiana....... We named the dog Indiana
Doin' it for the points
I like it, looks cool as well, a big black buble cloud.
9/10
BUGGERS
www.aaasmith.blogspot.com
this very, very good. extremely cool way to visualize how much were are poluting
yes
that's cool
but why old car
i think the new dosen't make that diffrence with old
and most of the cars now are new
I wouldn't have said it's a old car. Maybe you just drive a really fancy car. Ever thought of that?
.........Henry. Jones. Junior!........I like Indiana....... We named the dog Indiana
Doin' it for the points
gold!
excelente
MUY BUENAAAA!!!!
BTL first...
I won't be very original with my comment but this is great!
great..
http://goinmay.googlepages.com
http://www.fensex.com
as we say in Norway: dritbra!
(which means something like crap-good)
nice idea
This is amazing.
http://adpawn.ovh.org
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Isn't it brilliant when no one has anything bad to say!
Clap Clap Ogilvy Beijing.
:)
Stunning effect.
This some cool shiet!!!. Kudos to the niggas who did it.
Holla at my polluted brain niggas!!!
Fo' sho, fo' sho.
Yo my nizzle, if you was to rip a fart of you lifetime, would it come out as black as this balloon?
Or you just pretendin' to be one? Jus askin'...
No, my farts will come out colorless, man but you can still check my ass and see the color there.
Just joking, man
Holla at my niggas!!!
I'm not sure you know what you sound like.
Like Chris Rock said. "I love black people.....
¿Qué está ello con todo el idiota aquí?
Doin' it for the points
Very "inconveniently" effective.
Super!
good
Wow, is every car like that? Or just that particular car.
Heh heh very clever.
Also, I think that particular car is moreso this bad than others, considering the age of the vehicle.
cool idea, not suck like WWF Dog one.
It plagiarized the other people's idea!!!
Click here:
http://blog.sina.com.cn/u/4b9bc8140100089a
And what do you think about!? Post comment please.
I think the copy came out much better. Those black stickers look cheap and boring. The inflated balloon is more fun.
Ivan Raszl, admin of AotW
If the other one really did come first, then you're right, it's very similar, but this one is better by far, nicer wording and it looks much cooler. They've done it better.
;-)
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It's only an ad.
www.aaasmith.blogspot.com
They sure one-upped the "original" idea and made it more memorable, in this case.
But I think plagiary the other people's idea is shameful !
Don't get me started. ;)
Ivan Raszl, admin of AotW
"Don't get me started."???
What's it mean?
Agreed.
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It's only an ad.
www.aaasmith.blogspot.com