28 comments

MinistryFilm's picture
404 pencils
MinistryFilm

nice

bareilza's picture
3 pencils
bareilza

Thank you so much for sharing this I hope you like it as much as we do!

morse's picture
11452 pencils
morse

Looks like a lot of fun.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

jackblack's picture
1822 pencils
jackblack

Cool.

DBB's picture
1225 pencils
DBB

Wow what a great day, with more than 3 awesome works on adsoftheworld..

but this one takes the cake. loved it.

shortafella's picture
1055 pencils
shortafella

wow! a perfect 10!

thedesignaddict's picture
4834 pencils
thedesignaddict

This is really cool looking. My only criticism is that the pedestrians seemed more interested in the medium than the message. From what I could see, no one was reading the info on the screen. I wonder how many of those people would remember what shop this ad belonged to?

gustafengstrom's picture
3 pencils
gustafengstrom

hi! Thanks for the feedback! The interactive window is always gonna be in their concept stores so in that way theres a natural sender

Juliana Oliveira Silva's picture
3 pencils
Juliana Oliveir...

Thanks for appreciating our idea, people!

CuriousPencil's picture
4317 pencils
CuriousPencil

No criticism to offer here, just curiosity - the mechanism's new to me, how does it work? Is there a link to how you made this? It looks really great, and [especially] if the passersby are genuine, you're on to some *incredible* targeting possibilities: check out the body movements of the first guy, the way he's mirroring the fluid way of the 'talent' - he's obviously the target market: so there's a huge chance that the people who dance with the window are the ones who click with the product. Would love to see the numbers on this, and more ways you guys are working with it. Really exciting to see a new medium like this being used. Well done to all involved.

efesLef's picture
70 pencils
efesLef

intriguing

Pelin Kayhan

marcuswallander's picture
2 pencils
marcuswallander

This is a student project and a concept that we presented to the client, but fully workable. For more information, behind the scenes and how it's done technically, see our portfolios.

Beatriz Areilza, http://www.cargocollective.com/​bareilza/​
Gustaf Engström, http://www.gustafengstrom.se
Juliana Oliveira Silva, http://www.cargocollective.com/​julianasilva
Lucas Lima, http://www.luklima.com
Marcus Wallander, http://www.lorem-ipsum.se

luklima's picture
3 pencils
luklima

Thank you for all the feedback!

pitted prunes's picture
218 pencils
pitted prunes

cool!!

alexander_bickov's picture
3321 pencils
alexander_bickov

Amazing

Shahvan's picture
16 pencils
Shahvan

It's always nice to see an innovation that's actually relevant to the product its catering to. Cheers!

Sdb's picture
1374 pencils
Sdb

Very nice...

Mantufayo's picture
584 pencils
Mantufayo

Wow! this is great!

miko1aj's picture
3068 pencils
miko1aj

kudos.

Hannajosefine's picture
2 pencils
Hannajosefine

This is really cool.. Reminds me of the Wrangler Blue Bell webpage but taken to the street.
( http://www.wrangler-europe.com/en/bluebell )

HDCW's picture
22 pencils
HDCW

very nice...

Yarp's picture
402 pencils
Yarp

Oh I like!

ioanamn's picture
2 pencils
ioanamn

amazing..... this will change how stores display ads

RyoJiKuB's picture
70 pencils
RyoJiKuB

cool
i love it ^____________^

gklnair's picture
40 pencils
gklnair

Great Innovation!! huge possibilities ; although i am apprehensive as i think the pedestrians will be more interested in having fun than giving any heed to the message.

alexdavic's picture
2 pencils
alexdavic
Draper's picture
183 pencils
Draper

Cool

TorstenM's picture
79 pencils
TorstenM

Very good! Congrats:)