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12 comments

muxa's picture
muxa
602 pencils

Pff.

SeanMartin's picture
SeanMartin

It's certainly imaginative (to a point), but I question how well it reads in a pub. Do you think folks will really notice this? Or will those balls be going in there because that's what you do when you play the game and it's just a rote action?

Eightball's picture
Eightball
198 pencils

Boring!

onemilkid's picture
onemilkid
111 pencils

It is amazing how DraftFCB is able to spread its lack-of-idea-mentality over the whole network, and worldwide. They just never seem to have at least one good idea per year.

The shit they do in the US is bad, but the european are not far behind.

Can anybody prove me wrong and give one piece of advertising from the last three year of this crowd that was at least decent? That person gets a 10 Dollar voucher from itunes. Honestly. Not even award-winning, just plain smart advertising

kgeiger's picture
kgeiger
6847 pencils

Kicker!

perushka's picture
perushka
8 pencils

Hi onemilkid

These are two campaigns from DraftFCB Zurich that won gold, silver and bronze at Cannes and Eurobest. Please let me know how I can collect my 10 Dollar voucher.

Cheers

http://adsoftheworld.com/media/ambient/artesanos_camiseros_tailored_sh...
http://adsoftheworld.com/media/print/bsw_street_safety_soccer

SeanMartin's picture
SeanMartin

An award doesnt ipso facto mean "good advertising".

perushka's picture
perushka
8 pencils

It certainly doesn't, but the definition of good advertising is pretty vague and subjective. I think the campaigns are very good, besides winning awards or not. So where's my voucher?

onemilkid's picture
onemilkid
111 pencils

What campaigns? Show one campaign that at least 3 sane people would mark as „smart and good advertising“. Please prove me wrong.

onemilkid's picture
onemilkid
111 pencils

How about actual advertising not some weird installation two interns managed to do in front of the office for a client they found after the idea.

perushka's picture
perushka
8 pencils

http://adsoftheworld.com/media/print/lego_periscope

I wonder what excuse you'll make up now.

kai539's picture
kai539
244 pencils

insightful
perushka 2, onemilkid 0
cool dude

agreed, Draftfcb has done a good job

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