Weight Watchers: Slim screen

Advertising Agency: Euro RSCG Duesseldorf, Germany
Creative Directors: Florian Meimberg, Torsten Pollmann, Harald Linsenmeier
Art Directors: Joerg Sachtleben, Jean-Pierre Geregor
Producer: Christian Kaeutner

April 2008


morris_pinewood's picture
31 pencils

Brilliant use of media.

Floro's picture
63 pencils

DONE, DONE, DONE - From Pepsi and a lot of other light products.

ups's picture
6 pencils

the fat film is the better one. sorry, it doesn´t work.

Bye's picture
1464 pencils

What Floro probably means is that the before and after being wide and thin has been done before many a time. I don't remember a cinema version, though I can imagen why I haven't.

capywriter's picture
5509 pencils

I seriously doubt if people would get the idea... they probably won't even notice and make the link with the closing curtains. This is one of those ideas that seem nice when you have them in your head, but once executed you feel that they suck... big time.

Fabian Kirner's picture
Fabian Kirner
270 pencils

Well... I like it! Nice thought. Well done!
Thumbs up!

Guest's picture

top idea. learn some typo though haha

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