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Agency: 
Published/Aired: 
February 2014
Description: 

Feels like winter is always coming to Sweden. This is why Warner Home Entertainment Nordic helped arm Swedish fans with Dragonglass against White Walkers prior to the release of Game of Thrones season 3. This box was placed in central locations around Stockholm during some dark, cold and dull winter days in February.

Ambient advertisment created by JMW, Sweden for Warner, within the category: Recreation, Leisure.

Advertising Agency: JMW kommunikation, Sweden
Executive Creative Director: Joakim Karlsson
Creative Director: Samuel Garlöv
Project Manager: Tove Widemar
PR: Canan Yasar, Andreas Wingren
Art Director: Anders Påhlsson
Photo: Jonas Böttiger

Comments (5)

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Highest Rated

julian.lange's picture
julian.lange
Activity Score 264

As a big fan of the series and also the books, i most say this way brilliant! grat job

Pete R.'s picture
Pete R.
Activity Score 3412

Perfect! Such ideas lighten up dark winter days.

ivan's picture
ivan
morse's picture
morse
Activity Score 17548

What's that knife made of? Is it something special to kill these creatures. (Sorry, I didn't watch the series.)

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

julian.lange's picture
julian.lange
Activity Score 264

its called dragonglass or obsidian
It kills white walkers

julian.lange's picture
julian.lange
Activity Score 264

As a big fan of the series and also the books, i most say this way brilliant! grat job

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