Volkswagen Golf: Less effort, 1

A dream you don't have to sweat for.

Advertising Agency: DDB, Milan, Italy
Creative Director: Vicky Gitto
Art Director: Aureliano Fontana
Copywriter: Simona Angioni
Published: February 2007

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3 comments

2175 pencils

mrtalentedSunday, April 15, 2007 - 15:27

looks fake. i doubt that which 400 gyms in Italy allowed this scam to waste their weight rack space.

i think the creative team needs more effort for more relevant ambience medium.

2842 pencils

A. J. SMITHMonday, April 16, 2007 - 09:14

This works better for me than the bike one, and the line is alot better, however, I think mrtalented has a point and it would be difficult to get a gym to run with it.

BUGGERS

www.aaasmith.blogspot.com

6108 pencils

RogTuesday, April 17, 2007 - 21:59

That's not bad, actually.

>>>> That's not an ad. THIS is an ad.

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