Volkswagen Eos: Shadow

Volkswagen Eos: Shadow

Advertising Agency: DDB Düsseldorf, Germany
Chief Creative Officer: Amir Kassaei
Executive Creative Director: Eric Schoeffler
Creative Directors: Heiko Freyland, Raphael Milczarek
Copywriters: Felix Lemcke, Jan Propach
Art Directors: Fabian Kirner, Michael Kittel

Your rating: None Average: 9.2 (93 votes)

Comments

LeeHarvey's picture

Now that's a cool and clever idea! I bet the following comments will be 'done a thousand times' and so, but I haven't seen it before. A truly clever idea for a convertible. Nice touch, the logo with the shadow... Kudos!

cool

sooooo cool!!! very good idea. How come nobody thought of it before, so simple!!
kudos.

nice try

Great!

Like it!

awesome

:)
made me laugh
very smart
..............
make it work

Néstor's picture

looks like photoshop!!!!

gmint7's picture

:::J:::

mc donalds sun clock

i wonder is the shadow really that sharp
but. this is better and original

the sun clock isnt really relevant at all to mcdonalds but this one is to the convertible...brilliant

really nice.

dynatop's picture

great! but the poster cost 2000 euro?

shouldn't they turn the direction 180 degree?

picturejockey's picture

Very cool indeed

http://www.navinharish.org

gienel's picture

amazingly SMART AD GREAT WORK

(my Life Is Design & Design Is my LIFE)

Smart. I like it

I'm sorry, but I think this one is photoshoped. There should not be aby round shapes as in the logo or the letter "a" or "o".
It can't stand in the air.

**!BULLSEYE!**

Guess they invested 2000 euros in a transparent poster to avoid a crappy look ;)

Imagine a plate, white plastic window. And then imagine some kind of black plastic tape. And then start thinking...

Got it???

Great, Dude. You´re it!

PS: Wanna see the making-of movie?

cooldepp's picture

Very cool indeed

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