Visine: Red

Gets the red out in 60 seconds!

Advertising Agency: Lowe, Jakarta, Indonesia
Executive Creative Director: Din Sumedi
Creative Director: Firman Halim
Senior Art Director: Aji Bekti
Senior Copywriter: Billy Andrea
Print Producer: Wisnuaji
Photographer: Surya
Other additional credits: Budhi
Released: August 2008

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36 comments

Russian's picture
Russian

Great!

Elrehpani's picture
Elrehpani
hard_core's picture
hard_core
146 pencils

You guys are relentless.. I just can not help remembering that episode of South Park.. "SIMPSONS DID IT!!!". And you know when they put it up here they are so proud then we squash it with a link to show it done before. :(

Blissful's picture
Blissful
142 pencils

agreed

jsantanaxp's picture
jsantanaxp
397 pencils

Ha!

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http://comunique9.blogspot.com

Zeus's picture
Zeus
912 pencils

AWESOME!!!!

bompa's picture
bompa
318 pencils

To me this one is better than the Ecuador piece.

okee dokee's picture
okee dokee
21 pencils

Good!

Whip's picture
Whip
80 pencils

lame! working way too hard.

Guest commenter's picture
Guest commenter

I prefer the Ecuador....no copy, just product.
This ad "red out.." uses traffic lights and can be dangerous to use as a media. In some countries you can NOT do this!!!(Europe)

sneakyhands's picture
sneakyhands
1857 pencils

agreed.

minimaloid's picture
minimaloid
123 pencils

hahahaha oh wow!

auberon's picture
auberon

Malisimo el de Ecuador y el de Indonesia (Marte)

Elrehpani's picture
Elrehpani

cállate y mejor no hables (Marte) el de ecuador es el mejor

Elrehpani's picture
Elrehpani

el de Ecuador es redondo primero porque no necesitó de ningún copy sólo con verlo se entendía el mensaje y otra que no estaba en un solo lugar como el del semáforo sino que andaba por toda la ciudad en un bus osea que tenia mayor ALCANCE lo cual es mucho más productivo

luispiter's picture
luispiter
2756 pencils
nad1970's picture
nad1970
11 pencils

creative work like it

Bogott's picture
Bogott
225 pencils

I like it.

Guest commenter's picture
Guest commenter

Umm. So you get yellow or green eyes istead??

jsantanaxp's picture
jsantanaxp
397 pencils

great idea, but good observation.

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http://comunique9.blogspot.com

KIBULS's picture
KIBULS

BO' KISS

Guest commenter's picture
Guest commenter

BO'KISS

Guest commenter's picture
Guest commenter

Horribly photoshopped! Do you really think we’re buying all this crap?

uletgendut's picture
uletgendut

what a photoshop disaster

zinge's picture
zinge
6 pencils

its a photoshop disaster

dthlb72's picture
dthlb72
545 pencils

Borderless idea! Good! Sometimes it just over-done a bit...

Guest commenter's picture
Guest commenter

lucu jugA...

Guest commenter's picture
Guest commenter

so fake....lame!!

act's picture
act
535 pencils

fake and weak

rzdesign's picture
rzdesign

well, its really a brilliant idea..

but im agree, the photoshop is horrible..!

abee_94's picture
abee_94
35 pencils

@ Guest, rzdesign and act
this ad is no photoshop... it's an ambient ad...
FYI, in Indonesia, countdown timers are attached to traffic lights as drivers in Indonesia are not patient in queueing...
that's why the ad uses the timer...
this is just great!

___________________________________________
Simplicity...

winamelia's picture
winamelia
24 pencils

great idea!!!mas aji mas billy...heheheh

Guest's picture
Guest

what the hell? just to remember, there are no connection between eyes and the traffic lamp right?
so how about some people that misunderstanding this product into "any red color removal product", for wall-paint example?
The horrible execution also makes this ads really undesirable... just look at the horrible color tone and the cheap-looked image cropping technique that the ads used, it's 2008!! come on!! don't make it looks like a vintage newspaper piece found in the pile of my old warehouse's stuff!!

ilham syahrulla's picture
ilham syahrulla
31 pencils

lucu & bagus (^-^)b

joens_wonderkid pecinta persib sejati's picture
joens_wonderkid...
7 pencils

i give it 7

mk86's picture
mk86
84 pencils

Great ad. It would be even cooler if somehow this ad only 'popped up' when the light was red. Not sure how they'd do that, but if they could, it'd be neat and solve the safety problem - because it's okay to look at ads when you're pausing at the lights but like other people said, it's distracting when you're driving.

Meg

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