Väskshopen: The catwalk

The bag shop by the name ”Väskshopen” in Karlstad, Sweden, has during the fall been showing itself off at several airports around the world. At the baggage claim on some chosen flights at Karlstad Airport, the arriving travelers could see a Samsonite Aeris suitcase going round and round on the baggage claim carousel with an obvious and enticing offer printed on the side.

Advertising Agency: Clara, Karlstad, Sweden
Released: January 2009

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13 comments

control C's picture
control C
108 pencils

nice... really nice

Bundy Agency's picture
Bundy Agency
597 pencils

not sure if leaving a bag unattended at an airport is a great idea.
im pretty sure its illegal in our country

Guest's picture
Guest

I'm sure they got permission first...

missed my turn's picture
missed my turn
426 pencils

Not impressive.

roi zhang's picture
roi zhang
132 pencils

before the concept is very similar to DHL advertisement of our works.ha ha..

roi zhang's picture
roi zhang
132 pencils

Airport baggage, which is difficult to implement ads Events

Guest's picture
Guest

excellent media placement...

-advertising is a messenger-

Guest's picture
Guest

If the airport approved? It's fxxxing easy, inexpensive and brilliant guerilla marketing!

Gilbert Berkam's picture
Gilbert Berkam
71 pencils

Like it!
Only thing, everyone is coming back from their holiday, not going.

Guest's picture
Guest

Gilbert is right. This is wrong.

Guest's picture
Guest

What does that have to do with anything? U wouldn't by a bag on your holiday anyway, would you?
I would rather pick one up when i'm back home.

(And plus, who said people aren't coming TO Karlstad on holiday?)

adsrule's picture
adsrule
181 pencils

The virgin eggs on the luggage return was great. This pales significantly.

Guest's picture
Guest

Ooooo no, not again.

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