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Varta: Key card

Varta: Key card
Your rating: None Average: 5.4 (12 votes)

Advertising Agency: Publicis, Taiwan
Creative Director: JC
Art Director: Tom Huang

Comments

monicamexico's picture 832 pencils

Eh. It's okay.

thirty6chambers's picture 1468 pencils

pretty cool

lawrencevon's picture 143 pencils

good. subtle. though, might be too subtle for the traveler (or whoever's staying in the hotel room) to notice.

rebelscum's picture 1867 pencils

Meh. Looks like a stunt. I doubt weary travellers will appreciate being advertised to in the sanctum of their hotel rooms. (not to say we shouldn't exploit that tho...) Confused about the weird art on the wall...

____________________________________________________________

"I saw a subliminal ad executive once, but only for a second." - The Wright
www.ryanfox.ca

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I have thousands of points and $1.50 so I'm off to Starbucks

gmint7's picture 2090 pencils

:::J:::

i think its very original
great work!

travellers need batteries too...

:::J:::

fersvax's picture 1210 pencils

You must know your client. It's not VERTA it's VARTA!!!

FER.

ecflagcorp's picture 108 pencils

Eh. Not crazy about the artwork at all. Looks almost like something you'd find in a kids room, especially with the faces on the trees. And seriously, I know how technology is rapidly changing the consumption of energy, but those batteries put out that much light? They might last 30 mins, if that long. You'd have to go through so many batteries to keep the light bright enough, in turn makes more waste. So I'm not so sure this is a revolutionary idea.

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