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3D projection mapping

Agency: 
Published/Aired: 
April 2011
Description: 

Seven days before the launch of the MLS season, the Vancouver Whitecaps and The Media Merchants put on a 3D projection mapping event on the corner of Robson and Granville Streets in Vancouver. This one night execution signified the 7th day of the “30 Day ‘til Kickoff Countdown” campaign. The entire Vancouver Whitecaps FC team was there in support, and street teams were giving out Whitecaps scarves. Accompanying the 15k projector and creative content, was sound and music flooding the streets in response to the images. The streets remained packed with pedestrians and projection mapping enthusiasts until the event came to a close.

Ambient advertisment created by Slingshot, Canada for Vancouver Whitecaps FC, within the category: Recreation, Leisure.

Advertising Agency: Slingshot communications, Vancouver, Canada
Design & Visual Effects: Jump Studios
Projections: The Media Merchants

Comments (4)

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Highest Rated

sandipkayal's picture
sandipkayal
Activity Score 270

great

a CREATIVE drop

Prof's picture
Prof
Activity Score 1449

yeehaaa done by hotwheels like a month ago.

WELL DONE!

Quite really.

Luikah's picture
Luikah
Activity Score 62

Boring projection. Could have done much more with it.

bakamono's picture
bakamono
Activity Score 1002

Whaaaat this is what people pay for, man! No wonder people don't care about soccer in Canada.

because therefore it is

sandipkayal's picture
sandipkayal
Activity Score 270

great

a CREATIVE drop

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