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Vancouver Whitecaps FC: 3D projection mapping

Seven days before the launch of the MLS season, the Vancouver Whitecaps and The Media Merchants put on a 3D projection mapping event on the corner of Robson and Granville Streets in Vancouver. This one night execution signified the 7th day of the “30 Day ‘til Kickoff Countdown” campaign. The entire Vancouver Whitecaps FC team was there in support, and street teams were giving out Whitecaps scarves. Accompanying the 15k projector and creative content, was sound and music flooding the streets in response to the images. The streets remained packed with pedestrians and projection mapping enthusiasts until the event came to a close.

Advertising Agency: Slingshot communications, Vancouver, Canada
Design & Visual Effects: Jump Studios
Projections: The Media Merchants

4 comments

Prof's picture
Prof
1453 pencils

yeehaaa done by hotwheels like a month ago.

WELL DONE!

Quite really.

Luikah's picture
Luikah
62 pencils

Boring projection. Could have done much more with it.

bakamono's picture
bakamono
1004 pencils

Whaaaat this is what people pay for, man! No wonder people don't care about soccer in Canada.

because therefore it is

sandipkayal's picture
sandipkayal
270 pencils

great

a CREATIVE drop

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