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Umbro: Hand dryer

Umbro: Hand dryer
Your rating: None Average: 3.5 (12 votes)

Avoid the hair dryer effect. Prove yourself at the Umbro 5-a-side tournament.

Advertising Agency: Gratterpalm, Leeds, UK
Creative Directors: Rick Ward, Pete Camponi
Art Director: Barrie Robinson
Copywriter: Tim Jarvis
Photographer: Quantum Photography
Released: September 2007

8 Comments

idrojordi's picture 782 pencils

i don't get it...

sumsum's picture 619 pencils

me neither. maybe an adage

A.G. Pennypacker's picture 615 pencils

Me too neither. Is it a soccer/footy thing?

rudylafaber's picture 51 pencils

It's when the manager yells at you for being a terrible player. Usually up close to your face, hence the "hair dryer" effect. But the application here is completely off. Unless there's some bloke who likes to yell at your hands.

Almakos's picture 455 pencils

it is clear now...stupid ad

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artistic j pop http://i-portable.blogspot.com

getconnected2001's picture 999 pencils

Hey Ivan, wish you could help us to understand this one.
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http://indianadsblog.blogspot.com/
Amit Singh

pscs's picture 440 pencils

I don't understand this... hair dryer effect?

nugget's picture 12 pencils

Must be some sort of pommy terminology.. ;)

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