Ugly Betty: Brown paper bag
Advertising Agency: Saatchi & Saatchi, New Zealand
Executive Creative Director: Mike O'Sullivan
Creative Group Heads: Rob Beamish, Hilary Badger
Copywriter: Dave Mygind
Art Director: Debs Gerrard
Photography: Mat Baker
27 Comments
hahahahah, great!
Nice, simple, great!
Hey, Ivan, fix the region - New Zealand isn't in Europe ;-)
It isn't? I wish it was! :)
Tx, btw.
GREAT!
SIMPLE AND NICE!
FUNNY
haha! nice!
Magnífico ! sencillo y divertido.
Felicidades por la pieza y gracias por tu trabajo Ivan.
Super tight, rock solid work right there... I wish media spnd was as cheap everywhere else as it is in NZ, more work would would see the light of day in other countries. Good Ad.
Great.
nice!
Bugger! That's good!
dman! this is good!
* it's not how good you are. it's how good you want it to be *
Esto SI esta DEL PUTAS!
No hay tiempo to lose!
Very cool idea! Great and simple thinking
best ad posted in a while
Fantastic.
Ah, it reminds of those care-free days of youth, when all one needed was a brown paper bag to get through a sexual encounter with someone who didn't quite meet your standards, but was readily available and willing.
OUCH!!! That's good, and MEAN!
Culture In Ads: www.culturaltheology.org
...
perfect.
connected
nice and attractive
i like this!
They should've used a long advertising pillar so we can see the whole body and the bag on just on the head. It would be look more appealing.
That's wrong thinking, because once you see the visual then the eye should go immediately to the subject, ugly betty at so and so time, you get my point?. It's great as it is now.
i like..simply communicative
very good