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Twister

Published/Aired: 
September 2007

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Description: 

To burn the calories from two spoons of sugar you will have to do 360 minutes of ballet dancing that involves spinning around on one foot which will be even more difficult than reading this or simply use Sugar Free Natura which contains zero calories to avoid the trouble altogether.

Advertising Agency: Rediffusion DY&R, India
Executive Creative Director: Sagar Mahabaleshwarkar, Ramanuj Shastry
Art Director: Amisha Shah
Copywriter: Mayuresh Wagle
Photographers: Amisha Shah, Bapi Bit
Production: R Viswanathan, Suresh Manjrekar, Rajendra Bitling

Comments (12)

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Highest Rated

Tero Ylitalo's picture
Tero Ylitalo
Activity Score 628

"To burn the calories from two spoons of sugar you will have to spin this cup around for XXX minutes or simply use Sugar Free Natura which contains zero calories to avoid the trouble altogether."

tanmay's picture
tanmay
Activity Score 91

Hahahah! Good stuff!

XL's picture
XL
Activity Score 214

Quite nice! Excellent use of the medium to deliver the message.

vidya.shankaran's picture
vidya.shankaran
Activity Score 724

Very clever!!

sonucoues2002's picture
sonucoues2002
Activity Score 804

simple and effective

Garg0yle's picture
Garg0yle
Activity Score 144

Ballet dancing to reading round a cup... what's the connection? And how many calories would you burn turning a cup around in your hand to read? NOT too many I am guessing. Common!

Being Clever for Clever's sake. Now, if we only knew where that darn Clever is?

gmint7's picture
gmint7
Activity Score 2683

:::J:::

the connection is that they Spin.

:::J:::

gmint7's picture
gmint7
Activity Score 2683

:::J:::

nice

:::J:::

iT-iS-i's picture
iT-iS-i
Activity Score 1721

Would be better if those cups were life size executions and distributed as outdoor...

He who dominates often has no real friends...

:: Put your ears against the ground so i can walk over what you heard::

debu121's picture
debu121
Activity Score 8

very good

Mr.Top's picture
Mr.Top
Activity Score 728

too constructed!

talay's picture
talay
Activity Score 266

really good stuff :)

Tero Ylitalo's picture
Tero Ylitalo
Activity Score 628

"To burn the calories from two spoons of sugar you will have to spin this cup around for XXX minutes or simply use Sugar Free Natura which contains zero calories to avoid the trouble altogether."

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