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Tu Plata No Vale: Don't Shit in Buenos Aires

Tu Plata No Vale: Don't Shit in Buenos Aires
Your rating: None Average: 4.8 (36 votes)

We are a group of creatives working in different agencies who anonymously gather in a project called Tu Plata No Vale (The translation would be something along the lines 'Your money is no good here') and we work for free, creating guerrilla campaigns for social causes. In these case, to put a stop to people that leave their dog's poop in the street. It's a very simple idea: we put a little flag with a claim that reads 'Don't Shit in Buenos Aires' on every poop we find on the street. The campaign has just launched, and it's already creating a little buzz.

Advertising Agency: Tu Plata No Vale, Buenos Aires, Argentina
Photographer: Javier García
Published: August 2010
Via: Tu Plata No Vale

15 Comments

zarski's picture 1712 pencils
zarski | Sat, 2010-08-28 15:05

Que trabajo tan malo y vulgar, pesimo. Mejor mantengase en el anonimato...

Guest's picture
Guest | Sat, 2010-08-28 15:09

http://www.creativereview.co.uk/images/uploads/2009/03/03_worsthotel.jpg

Guest's picture
Guest | Sat, 2010-08-28 15:14
9

Actually it means "Don't shit Buenos Aires / Don't shit in Buenos Aires" it's source of a word game ;)

Guest's picture
Guest | Sat, 2010-08-28 15:32

Copy from very successful action KesselsKramer in 1996. http://www.scripta.be/library/pdf/kessel_nl.pdf, http://www.managementenliteratuur.nl/59/een_vlaggetje_in_een_drol, http://reclamewereld.blog.nl/varia/2007/05/24/guerillamarketing-nodig-..., http://zichtbarezaken.web-log.nl/zichtbarezaken/2010/02/if-you-cant-fi... and so on. There was also an anti-McCain guerrilla with flags and poep. http://reclamewereld.blog.nl/acties/2008/10/16/hondenpoepreclame-ingez...

atb2005's picture 13683 pencils
atb2005 | Sat, 2010-08-28 16:01
3

I wonder if this is really practical. Will most people bother to read what those flags say when they see that they are stuck in poop??

DBB's picture 1224 pencils
DBB | Sat, 2010-08-28 16:26

Loved the honesty - "and already creating a little buzz..."

thats cool.

j2mango's picture 532 pencils
j2mango | Sun, 2010-08-29 03:19

nice group

thedesignaddict's picture 4341 pencils
thedesignaddict | Sun, 2010-08-29 14:38
1

Ouch. Major copy.

Chris's picture 2003 pencils
Chris | Sun, 2010-08-29 21:19

similar thing done by CPB Group for tobacco Truth Campaign.

paumarques's picture 1324 pencils
paumarques | Mon, 2010-08-30 06:10

pessim.

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

ERROR404's picture 772 pencils
ERROR404 | Mon, 2010-08-30 19:19

text is boring. idea is ok. i did that "flag into poo" thing my self. gets a lot of attention

Guest's picture
Guest | Tue, 2010-08-31 11:05

eso es un pura mierda...

Guest's picture
Guest | Tue, 2010-08-31 16:10

Está de la chingada !! maldita copia, ni se preocuparon por buscar más o pensar algo original ! quien se detiene a leer un letrero en una mierda !! además de que no se lee una miera !! que pena por esto !!!

Bahamut's picture 97 pencils
Bahamut | Tue, 2010-08-31 18:42
1

Muy malo, sólo eso

Dzsoi's picture 4985 pencils
Dzsoi | Wed, 2010-09-01 07:00

I bet I would knee down to take a good look at the lil flag and a deep breath of dogshit. Come on...

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