7 comments

purplesimon's picture
475 pencils
purplesimonThursday, March 1, 2007 - 12:56

This would never be allowed in the UK, as it suggests this car (or another similar one) is only $14.90 at Toys R Us.

Okay, the brand gives it away, but legally I wonder if this could be used. I don't know about Hong Kong though.

It's an interesting use of ambient media, which I guess is the point.

elmikel's picture
1151 pencils
elmikelFriday, March 2, 2007 - 08:09

don't you think that some of these are prints?

ivanlim's picture
262 pencils
ivanlimThursday, March 1, 2007 - 22:34

nice.

imation2's picture
8 pencils
imation2Friday, March 2, 2007 - 11:52

again ? .....old idea..

http://adsoftheworld.com/media/ambient/toysrus_garbage_truck

club9's picture
40 pencils
club9Friday, March 2, 2007 - 17:41

imation2, i agree...that's what i thought at first too. but then i noticed the creatives involved on the original campaign are involved on this too, so fair play.

i guess they're just extending the campaign for their client.

Hats off to them - cos the ideas big, don't you think ?

This taxi execution is okay, but i prefer some of the other ones. They feel bigger.

adfansforever's picture
16 pencils
adfansforeverSaturday, March 3, 2007 - 03:04

nice idea. just love it.

brandsurgeon's picture
693 pencils
brandsurgeonMonday, March 12, 2007 - 06:30

Simple and staright to the point. Creative use of ambience media.

Most times, worst enemies used to be best friends...