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Toyota: Fragile

Toyota: Fragile
Your rating: None Average: 3.3 (22 votes)

The world is in your hands. Treat it well. Merry Christmas from Toyota.

Advertising Agency: Saatchi&Saatchi Bucharest, Romania
Creative Director: Nick Hine
Art Director: Daniela Nedelschi
Copywriter: Jorg Riommi
Illustrator: Ana Lemnaru
Released: December 2007

Comments

bknowlden's picture 3229 pencils

A little too punny for me.

Pauflies's picture 213 pencils

Lovely, maybe done many times( i don't knw) but i like it!
Maybe 'cause i like christmas.

Defending the planet it's always a good way to think.

http://pauflies.blogspot.com/

Wordnerd's picture 4753 pencils

damn hypocrites

nice gaijin's picture 823 pencils

I like the "fragile" packaging, way more subtle than the actual message.

xhp's picture 545 pencils

haha agreeing with wordnerd, pretty BAD BAD and BAD. It's not the level of toyota ...

xhpdesign.com

imke's picture 472 pencils

So, What is the level of Toyota?

"No think is impossible"

ramosraf's picture 119 pencils

The earth is fragile, that's why we do big SUV's...

the_capywriter's picture 2618 pencils

they're promoting their hybrid car fo the moment...

- adsactly! -

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