Toyota: A Glass of Water
Advertising Agency: Saatchi & Saatchi, Stockholm, Sweden
Creative Director: Adam Kerj
Art Director: Lisa Engardt
Copywriter: Amalia Pitsiava
Planner: Per Jaldeborg
Account Managers: Marie Nodbrink, Ebba Jandér
Account Director: Tom Hedström
Advertising Assistant: Afshin Moeini
Production Company: Dallas STHLM
17 Comments
oh!
very nice concept ambient and very interesting one.
by the way, it can't use in my country for sure. because the water will spill everywhere by rough road surfaces~ lol
iLikey
outstanding!
Rated Awesome
Lovely of course but will anyone use this and won't people turn into slow driving obstacles on the street? I'm maybe too pessimistic ;p
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Wet blanket here. This is a safety hazard, liability could be huge on this.
Hot tamales!
I don't understand why people would do it.
The only fun thing is jesus.
Fun. But so is watching porn, and you can't do that safely driving either. Dismissing the fact that nobody's going to do the 'mirror, signal, manoeuvre, water' routine more than once, this is just a pedometer for a car. Who needs a retrospective map? Who wants memories of a trip using fuel efficiency as a guide? The smartest thing about this charade is plopping Jesus in there to scare the Christians. It has as much to do with eco-driving as my shadow has to do with eggs.
this is fantastic!!
NICE!
awesome. very clever!
I wonder if anyone was killed? because the driver was busy watching the glass.
ideas....30 minutes nahi toh free.
very nice
Uff!! GREAT!
Perfectemundo!
nice...
an upgraded version from Initial-D(a car racing comic/movie from Japan) scene... XD