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Toom baumarkt: The Gnome Protest

Your rating: None Average: 7.3 (46 votes)

Advertising Agency: Ogilvy Action, Düsseldorf, Germany
Creative Director: Martin Seele
Art Director: Lee Manton
Copywriter: Mike Dawe
Published: January 2012

8 Comments

andylefty's picture 3136 pencils
andylefty | Sun, 2012-01-15 18:37
9

Hells yeah.

Love a good viral ambient.

Prasad Weerasekara's picture 459 pencils
Prasad Weerasekara | Mon, 2012-01-16 00:27
5

Interesting .

Hadrons's picture 5392 pencils
Hadrons | Mon, 2012-01-16 01:30
10

Love it.
Great marketing, buzz. and I really like the VO.

Did you see their happy faces?

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

MicheleVirgilio's picture 2372 pencils
MicheleVirgilio | Mon, 2012-01-16 03:29
9

Very good idea. Love.

http://www.mandarinoadv.com

Nike Diesel's picture 6870 pencils
Nike Diesel | Mon, 2012-01-16 03:56

Very similar trick to this:
http://www.youtube.com/watch?v=jDrgujUz3gU and this http://www.theonion.com/articles/nations-snowmen-march-against-global-...

thedesignaddict's picture 4341 pencils
thedesignaddict | Mon, 2012-01-16 09:31
7

Fine idea.

kleenex's picture 8430 pencils
kleenex | Mon, 2012-01-16 13:24

I love the idea.

simonds08's picture 626 pencils
simonds08 | Mon, 2012-01-16 16:53

reminded me of the roaming gnome

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