Toom baumarkt: The Gnome Protest

Advertising Agency: Ogilvy Action, Düsseldorf, Germany
Creative Director: Martin Seele
Art Director: Lee Manton
Copywriter: Mike Dawe
Published: January 2012

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8 comments

4476 pencils

andyleftySunday, January 15, 2012 - 18:37

Hells yeah.

Love a good viral ambient.

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624 pencils

Prasad WeerasekaraMonday, January 16, 2012 - 00:27

Interesting .

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5644 pencils

HadronsMonday, January 16, 2012 - 01:30

Love it.
Great marketing, buzz. and I really like the VO.

Did you see their happy faces?

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

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2631 pencils

MicheleVirgilioMonday, January 16, 2012 - 03:29

Very good idea. Love.

http://www.mandarinoadv.com

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13048 pencils

Nike DieselMonday, January 16, 2012 - 03:56

Very similar trick to this:
http://www.youtube.com/watch?v=jDrgujUz3gU and this http://www.theonion.com/articles/nations-snowmen-march-against-global-...

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4857 pencils

thedesignaddictMonday, January 16, 2012 - 09:31

Fine idea.

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16752 pencils

kleenexMonday, January 16, 2012 - 13:24

I love the idea.

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624 pencils

simonds08Monday, January 16, 2012 - 16:53

reminded me of the roaming gnome

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