Thop: Cut
Advertising Agency: Bronx, Curitiba, Brazil
Creative Directors: Alexandre Silveira
Art Director: Keith Lauer
Copywriter: Fábio Duarte
Released: September 2008
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11 Comments
"Like no other".
I seem to have heard that somewhere before. Let me think...
Quite like the ad, though.
sony?
but well.
Ok...
http://javoramirez.wordpress.com/
Chief Creative Director Nexus BBDO
Yes, the 'like no other' line sounds too Sony, but I really like the idea.
I like the use of altered media (cut poster. We all have different names for things it seems) But in context I'm just not digging it.
If the top of the poster had been soaked to create that crinkle or "wave" effect this might grab me more.
But it's still good.
"stay low, move fast"
Doin' it for the points
I alread had this idea, but with a sword. You can see at:
http://www.salaodehumordepiracicaba.com.br/index.html
(winners 2008)
splitting headache billboard (they used people). Cannes lion 1998. from some scandinavian agency.
I think this poster would have been awesome about 4 years ago. Not so much today.
HUMMER has also used it in some markets.
I like it, however I like this better: http://adsoftheworld.com/media/print/lazer_sharp_hooks_diving_crank_bait
As long as your having fun at the end of a beating.
Very nice idea
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