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The Ironing Service: Crumpled mailer

The Ironing Service: Crumpled mailer
Your rating: None Average: 8 (3 votes)

Ironing service

Advertising Agency: BJL, Manchester, UK
Creative Directors: Gary Fawcett
Art Director: Gary Fawcett
Copywriter: Harinder Bajwa
Photographer: Paul Moffat
Released: September 2006

4 Comments

B128's picture 394 pencils

How about something that shows me how good you are instead of showing me what my problem is? I don't think highlighting the problem in two phases would lead me to using your service.
I'd probably buy an iron after seeing this...

k-rocka's picture 428 pencils

Isn't advertising about making a product/service that is similar to many others, stand out? This stands out, as far as highlighting what's better about this service - what, flatter irons?

A. J. SMITH's picture 2850 pencils

A simple idea which would raise a smile.

Better than your average mailer.

7/10

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It's only an ad.

LJ's picture 40 pencils

haha..nice. i had seen something like this b4 whr ppl were crumpling handouts and giving them to the public, which made the latter curious enough to open & read them.

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