The Father Bob Maguire Foundation: Bins

For the homeless, every day is a struggle.
Donate today and help us feed the homeless.

Advertising Agency: Clemenger BBDO, Melbourne, Australia
Executive Creative Director: James McGrath
Creative Directors: Ant Keogh, Grant Rutherford
Art Director: Russel Fox
Copywriter: Ant White
Photographer: Dave Rosendale
Released: March 2008

Related videos by Shutterstock

16 comments

Vicomte's picture
Vicomte
287 pencils

Hardcore, but this is the reality. Good job

ChuckNorris's picture
ChuckNorris
834 pencils

Done for Instituto Akatu by Leo Burnett São Paulo in 2006.

http://img69.imageshack.us/img69/1885/act59kg.jpg

sbr's picture
sbr
138 pencils

It's been done and widely awarded. For a client named City Mission. If you guys have The One Show - Volume 27, go to page 257. It's getting harder and harder to have new ideas. But people should at least read those books to avoid coming up with such identical stuff.

LeeHarvey's picture
LeeHarvey
3045 pencils

True. Done in different countries on different bins and similar places. Just check joelapompe....

sumsum's picture
sumsum
615 pencils

congrats to sbr: this is the very first time someone saying "done" in a constructive an propper way. thx a lot.

talay's picture
talay
266 pencils

sad but true

bknowlden's picture
bknowlden
3647 pencils

Great idea, but I've seen it five or six times now...

Jet Propulsion Lab's picture
Jet Propulsion Lab
10683 pencils

AT LEAST!

EGGO's picture
EGGO
352 pencils

Hate to repeat but MAN has this idea been done, with a better line, too.

You have to hate advertising in order to truly love it.

Tincho's picture
Tincho
1093 pencils

The idea of the "garbage dinner" with the knife and fork is really old.

I found thisone that has low resolution:

http://www.donorpowerblog.com/donor_power_blog/images/wfp_2.jpg

But there was another one that I couldnt find for Ketchup or Hellmans that was similar, but playing with the wasted food that remains in the sink of the kitchen.

bertie's picture
bertie
54 pencils

First thought.

david ogilvy's picture
david ogilvy
30 pencils
artdirectoredwardbutstudiovisualizer's picture
artdirectoredwa...
136 pencils

Like you.

laksh08's picture
laksh08
111 pencils

ok

360 grados's picture
360 grados
295 pencils

W O W

Log in or register to post comments