The Father Bob Maguire Foundation: Bins
For the homeless, every day is a struggle.
Donate today and help us feed the homeless.
Advertising Agency: Clemenger BBDO, Melbourne, Australia
Executive Creative Director: James McGrath
Creative Directors: Ant Keogh, Grant Rutherford
Art Director: Russel Fox
Copywriter: Ant White
Photographer: Dave Rosendale
Released: March 2008
16 Comments
Hardcore, but this is the reality. Good job
Done for Instituto Akatu by Leo Burnett São Paulo in 2006.
http://img69.imageshack.us/img69/1885/act59kg.jpg
It's been done and widely awarded. For a client named City Mission. If you guys have The One Show - Volume 27, go to page 257. It's getting harder and harder to have new ideas. But people should at least read those books to avoid coming up with such identical stuff.
True. Done in different countries on different bins and similar places. Just check joelapompe....
congrats to sbr: this is the very first time someone saying "done" in a constructive an propper way. thx a lot.
sad but true
Great idea, but I've seen it five or six times now...
--
brandon
www.brandonknowlden.com
AT LEAST!
Hate to repeat but MAN has this idea been done, with a better line, too.
You have to hate advertising in order to truly love it.
The idea of the "garbage dinner" with the knife and fork is really old.
I found thisone that has low resolution:
http://www.donorpowerblog.com/donor_power_blog/images/wfp_2.jpg
But there was another one that I couldnt find for Ketchup or Hellmans that was similar, but playing with the wasted food that remains in the sink of the kitchen.
shortlisted in Cannes 2005 !!!
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First thought.
no one wants to buy anything from a clown
Like you.
ok
W O W