Teddy Bear Museum: The footprint poster

Before: Don't turn away
After: What your indifference trampled

Advertising Agency: Supernormalvoice, Seoul, South Korea
Account Executive: Saeyoung Kim
Creative Directors: Swan Song, Saeyoung Kim
Art Director: Swan Song
Copywriters: Saeyoung Kim, Swan Song
Photographer / Filming : Kisam Kim
Others: Junghyun Kim, Youngtae Lee, Yeonyi Yoo
Published: August 2010

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14 comments

kleenex's picture
kleenex
22696 pencils

cool idea.

Alec K's picture
Alec K
43 pencils

Cool media.

WeirdDog's picture
WeirdDog
209 pencils

This is great.

susanna84's picture
susanna84
3 pencils
Jaap Grolleman's picture
Jaap Grolleman
7006 pencils

It's a very cool idea but it works better when you see all the stages here.

Boxey's picture
Boxey
8885 pencils

Agreed.

TommyO's picture
TommyO
1866 pencils

Very cool indeed.

Ads.chinaSMACK's picture
Ads.chinaSMACK
271 pencils

10 on 10...nice work. Although seen the footprint idea with DDB's Green Crossing activity.

Advertising @ chinaSMACK
http://advertising.chinasmack.com

dlin's picture
dlin
6 pencils

absolutely lovely

Glut's picture
Glut
3947 pencils

clap clap

freakart's picture
freakart
534 pencils

I didn't know there are bear farms.

_____________________________________________________________

Creativity!

freakart.lv | Twitter

NONE™'s picture
NONE™
209 pencils

Good idea!!!!!

NONE™

jasonads's picture
jasonads
47 pencils

Very nice ad, like the simplicity of the message.

Zulu-1's picture
Zulu-1
130 pencils

It's not a new idea... been done!

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