copycomoelcopi's picture
822 pencils

haha… very funny. and that's it. not every piece must send a message or a strongt concept or help build the brand with strategic declines… i think.

MarceloG's picture
820 pencils

And? I don't think I get it...
In God I trust

theredm's picture
252 pencils

Well, the pros are it's funny, and you get sucked into reading it. The cons are it's big, ugly, and obtrusive. Doesn't fit in whatsoever with the surroundings.

il loco's picture
il loco
252 pencils

You need to see the whole campaign to get the idea of what it was all about.
It's great!

take a look at it here... http://www.youtube.com/watch?v=QjnQzyyn2lE

theredm's picture
252 pencils

I agree. After I posted, I looked at the rest of the campaign and it's great. I still don't like this wraparound display though. It's the only part of the campaign that doesn't work for me.

machoman's picture
40 pencils

Like it a lot.

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