purplesimon's picture
473 pencils

This would never be allowed in the UK, as it suggests this car (or another similar one) is only $14.90 at Toys R Us.

Okay, the brand gives it away, but legally I wonder if this could be used. I don't know about Hong Kong though.

It's an interesting use of ambient media, which I guess is the point.

elmikel's picture
1147 pencils

don't you think that some of these are prints?

ivanlim's picture
262 pencils


imation2's picture
8 pencils
club9's picture
40 pencils

imation2, i agree...that's what i thought at first too. but then i noticed the creatives involved on the original campaign are involved on this too, so fair play.

i guess they're just extending the campaign for their client.

Hats off to them - cos the ideas big, don't you think ?

This taxi execution is okay, but i prefer some of the other ones. They feel bigger.

adfansforever's picture
16 pencils

nice idea. just love it.

brandsurgeon's picture
693 pencils

Simple and staright to the point. Creative use of ambience media.

Most times, worst enemies used to be best friends...

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