Australia's biggest toy sale.
Advertising Agency: The Campaign Palace, Melbourne, Australia
Creative Director: Tony Leishman
Art Directors: Subha Naidu, Ben Green
Copywriter: Patrick Lennox
Illustrator: Alex Rodriguez
Released: July 2008
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11 Comments
pfffff great
Cool :)
"The Campaign Palace," lol, sounds like a five year old named it.
Tweet tweet: @ThisAbility
looks like a 5 year old art directed this truck
i would say that "looking like a 5 year old art directed this truck" is not a bad thing, ledouche. i just don't think you understand this piece Le douche-bag. it's really cool. well-done. go fuck off ledouche
Looks like they came up short...
at leased make it look like
the truck is in a toy package
or something, just looks like
stickers on a truck.
left over budget money or low budget left,
so they squeezed out somewhat of an idea
that traveled along with the "Big Toys" idea
"Comes with real driver!!" Now that was funny. Patrick is allowed to pat himself on the back.
I think this is really fun; it makes people search all around the truck to see what other interesting "toy compartments" are there.
I'm gonna have to agree with Douche, only cheap toys would have these kinds of crappy callouts and snipes. They could have slapped a Tonka of Matchbox logo on it and be done with it. Or even exaggerate some of the vehicle's features to make more toy-like.
www.storytellerscreative.com
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i was in a toy store yesterday and all the toy trucks have those stickers on them. nice idea.
baaaaad