Stihl: Wall

Stihl High Pressure Cleaners. Clean for real.

Advertising Agency: DCS, Porto Alegre, Brazil
Creative Directors: Régis Montagna
Art Directors: Régis Montagna
Copywriter: Patrick Matzenbacher
Released: January 2008

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12 comments

capywriter's picture
capywriter
5511 pencils

It stays a good idea, even after the 10th execution

Jonny Lonestar's picture
Jonny Lonestar
284 pencils

15th

scarfinati's picture
scarfinati
830 pencils

Nice, thats advertising...

bknowlden's picture
bknowlden
3647 pencils

Wow, really impressive.

Bateman's picture
Bateman
30 pencils

Pretty good stuff.

Jet Propulsion Lab's picture
Jet Propulsion Lab
10683 pencils

Good ol' product demonstration never fails. Provided it's a good product people would want.
Like it a lot!

Bateman's picture
Bateman
30 pencils

That's the point! It's not just saying it's good, it's showing it.

Marv's picture
Marv
53 pencils

Done for Bosch.

Neil Levy's picture
Neil Levy
314 pencils

neil levy

it's so tough now given how many great ad agencies there are around the world. personally, i've seen this done several times here in america. no way you'd probably know that (although one version was in some shows so maybe a little research would help) but it's good thinking so don't be discouraged. your thoughts are in the right place.

white widow's picture
white widow
133 pencils

really cool

Bye's picture
Bye
1468 pencils

There's a few of you I'd expect to know your adhistory, shame on you guys.

giba's picture
giba

I've seen those before, but not in Brazil, just in guerrilla books and stuff like that...
and it wasn't about high pressure cleaners...I mean, its a great idea and just because it was done before in another country for another product, doenst mean that you can't use such a great concept anymore. Costumers dont know it and I'm pretty sure it worked with them. Think about what works and what sells, not about I'm an artist and I'm doing the most creative ad.

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