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Promo - Paper as much as you can carry

Published/Aired: 
June 2010
7908
Description: 

Ambient advertisment created by Preuss und Preuss, Germany for Staples, within the category: Office Equipment.

Advertising Agency: Preuss Und Preuss, Berlin, Germany
Creative Director: Michael Preuss
Art Director: Zuzana Havelcova
Grafik: Barbora Panikova
Copywriter: Michael Preuss
Consultant: Nina Preuss

Comments (10)

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de_martin's picture
de_martin
Activity Score 71

Funny, but not hahaha funny.

Duct tape is like the force. It has a light side, a dark side, and it holds the universe together... (Carl Zwanzig)

Matt Tonkin's picture
Matt Tonkin
Activity Score 168

Any lawsuits over back injuries/ falling paper on people?

Blashyrkh's picture
Blashyrkh
Activity Score 32882

It's polystyrene, and one solid object.

Matt Tonkin's picture
Matt Tonkin
Activity Score 168

I meant the people going into the store and carrying way more paper than they can handle.

Blashyrkh's picture
Blashyrkh
Activity Score 32882

Ah. I don't think dumbs are the target. :)

velle's picture
velle
Activity Score 1550

LOL

Guest's picture
Guest

nice and envolving.:)

keithstoeckeler's picture
keithstoeckeler
Activity Score 425

Works well. If I saw a bunch of people with huge stacks of paper it would get my attention. And the Staples red doesn't hurt either to attract eyeballs.

Dzsoi's picture
Dzsoi
Activity Score 8512

This is good, hats off for making an interesting promotion.

KubaLibre's picture
KubaLibre
Activity Score 78

I would say that pain reliever Motrin did a better job...

http://www.youtube.com/watch?v=pFpRAqVzRWk

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