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The blessed outdoor ad

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Published/Aired: 
January 2011
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Description: 

Couldn't make it to church on Christmas? That's OK. You still have a shot at absolution - if you live in Auckland, New Zealand. St. Matthew in the City, a progressive Anglican church famous for its ad stunts, blessed a TBWA Tequila billboard during services the previous Sunday. It's been up outside the church ever since, offering locals a drive-by blessing. If you happen to be walking by, you're encouraged to touch the ad, for extra blessedness.

Advertising Agency: TBWA Tequila, Auckland, New Zealand
Executive Creative Director: Andy Blood
Creative Director: Tara McKenty, Iain Nealie
Art Director: Beth O\'Brien
Copywriter: Tom Darlow

Comments (6)

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Highest Rated

jackblack's picture
jackblack
2350 Activity Scores

Ha. Funny. I won't be making church. Thanks guys.

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