St Elmo’s Wood Fired Pizza: Glow in the dark menu
Advertising Agency: Lowe Bull, Johannesburg, South Africa
Creative Director: Rui Alves
Art Directors: Chris Charoux, Juliet honey
Copywriters: Dominique silva, Lee Naidoo
Published: March 2008
Advertising Agency: Lowe Bull, Johannesburg, South Africa
Creative Director: Rui Alves
Art Directors: Chris Charoux, Juliet honey
Copywriters: Dominique silva, Lee Naidoo
Published: March 2008
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15 Comments
Yes, could see this is working. A nice idea for a shitty brief ;)
Brilliant.
9/10
Sell the sizzle, not the steak.
woohey, nice idea, and perfectly fitting line!
effective!
Great idea.
But something with the same mechanic won a gold student clio last year.
A glow in the dark card for an electrician.
http://www.clioawards.com/winners/index.cfm?medium_id=999&award_id=2&s...
(It's the first on the right, but it's missing the picture)
It's very cool. My fav today! :)
Very good idea!
ILLUSTRATION / DESIGN www.philippertl.co.uk
www.philippertl.co.uk
Spot on!
So simple. That´s great!!!
Does a brief really exist for "advertise for pizza you can get during the occassional blackout" ? Either way, cool little piece.
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brandon
www.brandonknowlden.com
great
nice nice and nice. where relevant meets creative.
St Elmo's Fire!!!!
anyone?anyone?
... its already been done...
I'm very tempeted to sing "Man In Motion" right now. But after that embarrassing "kumbaya" incident, I'm having second thoughts...
Nice concept.