South Carolina Tourism: Windsurf

Advertising Agency: Bounce, Greenville, USA
Creative Director: John McDermott
Associate Creative Director / Copywriter: Stephen Childress
Senior Art Directors: Jeff Gandy, Stephen Brown, Barry Godfrey, Jim Reel
Art Director: Jason Barry
Senior Graphic Designer: Melissa Nocks
Graphic Designer: Ashley Bailey
Released: February 2008

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funky_frogii's picture
2538 pencils

its cooooooooooooooooool.............all to geather.its great.

Infected by a virus called CREATIVE | "And ya I Love Everything" |

kgeiger's picture
7016 pencils

This is some really nice ambient work.

ackattak's picture
396 pencils


Jonra's picture
43 pencils

very good. well done bounce.

crow's picture
30 pencils

The whole campaign is fabulous. Thumbs up.

FarFromFlorida's picture
104 pencils

horrible - and that staged guy "surfing" the ad - what's up with that?! Tragic. All I ask is: What is the idea? Whatever aswer will be replied with a "so what", because this has absolutely no appeal to any consumer or advertising show for that matter.

brain123's picture
830 pencils

It is cool but I highly doubt people will strike that pose when they walk by...

stephenc's picture
7 pencils

There was messaging placed nearby (and on the steps) telling people to grab the rail, surf and take a picture riding the wind surfing board - then upload it to the site for a chance to win a trip from frozen Chicago to warm South Carolina. This is one of the pics that was uploaded to the site.

fezman's picture
17 pencils

Bueno. Bueno. Bueno.

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