Soul Bar: The bet

Cannes Lions 2007 Promo Winner
Advertising Agency: Ogilvy, Auckland, New Zealand
Executive Creative Directors: Roy Meares
Creative Directors: Robin Powell
Art Director: James Bowman
Copywriter: Tom Paine
Account Manager: Alexandra Hamilton
Account Director: Donna Richardson
Strategist: Paul Hickey
Production: Nick Barnes, Matt Holmes, Daniel Lee
Cannes Lions 2007 Promo Winner

Advertising Agency: Ogilvy, Auckland, New Zealand
Executive Creative Directors: Roy Meares
Creative Directors: Robin Powell
Art Director: James Bowman
Copywriter: Tom Paine
Account Manager: Alexandra Hamilton
Account Director: Donna Richardson
Strategist: Paul Hickey
Production: Nick Barnes, Matt Holmes, Daniel Lee

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4 comments

Minimum's picture
Minimum
1496 pencils

A sad day in advertising when a chain letter gets a Lion
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...and let the poets cry themselves to sleep. And all their tearfull words would turn back into steam

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...and let the poets cry themselves to sleep. And all their tearfull words would turn back into steam

A. J. SMITH's picture
A. J. SMITH
2838 pencils

Agreed indeed. Ears, ears.

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It's only an ad.

scarfinati's picture
scarfinati
830 pencils

And MEN are pigs?

RT3's picture
RT3
66 pencils

Yes we maybe pigs at moments yet you love it at times, any way this viral campaigns desirves props. I expected the sells to increase a bit more; nevertheless, I'm sure the client was happy with the results.
RT3

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