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Showering Xperience

Published/Aired: 
September 2012
Description: 

To demonstrate the water resistance capabilities of the Sony Xperia Go and Acro S, we conceptualized an outdoor public shower concept where models were engaged to use the phones in the shower. This is in line with the brands advertising slogans of “tweeting in the shower” and “facebooking in the shower”.

Advertising Agency: Essential Werkz, Singapore
Creative / Event Director: Roger Wang
Event Manager: Edwin Chow
Event Coordinator: Liu Weide
Account Executive: Jarelyn Soong
Photographer / Videographer: Lee Quanta

Comments (5)

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Highest Rated

rauliten's picture
rauliten
Activity Score 393

Nice idea!! I agree with Andylefty, the video only needs the first 2 min.

al_bruch's picture
al_bruch
Activity Score 25

weak concept. bad execution.

kalpesh78's picture
kalpesh78
Activity Score 2578

Not a bad concept at all. but i think its too small a feature to highlight.

ideas....30 minutes nahi toh free.

andylefty's picture
andylefty
Activity Score 4535

Nice feature and video hopefully only needs the first 2 mins cause I am not watching anymore.

david_lee9999's picture
david_lee9999
Activity Score 85

boring

rauliten's picture
rauliten
Activity Score 393

Nice idea!! I agree with Andylefty, the video only needs the first 2 min.

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