naresh's picture
298 pencils

Great Idea. Keep it up O&M


capywriter's picture
5511 pencils

Nice idea... but in some way it feels weird to come to zero, which is logical, but quite overpromessing. Anyone can tell you that it won't be the case, even years in advance... Maybe just change something in the line, making it less definite by saying 'it will be 0' but instead 'By the end of 2007 we are striving the number of new HIV cases to be: 0' (sorry for not superb English, but you get the idea ;)

creative420's picture
279 pencils

I think this works better:


And it appeared before this one did.

Kateter's picture
2029 pencils

I'm agree. that one is much better.

drizae's picture
503 pencils

Sooooo much better!
You can't have one person take off one of the 'thousand' condoms.
It makes no sense.
And WHY is he rolling up his shirt sleeve?

Fail Harder.

capywriter's picture
5511 pencils

Better indeed...

isthatso's picture
3 pencils

Hey i saw this a good 4 months ago, i think, at Olive Beach Bangalore. I had bummed a good 5-6 condoms off that dispenser then, hehehe. I 'm glad i contributed to the diminishing number :D

mad-ad's picture
2 pencils

cool idea! if this was carried out in pubs and nite clubs i think it is superbly effective! for, that's where usually people meet, pick-up and after a couple of drinks decide to hit it off. right message at the right place.
even the brazil idea is nice, but what's the point of putting it in broad daylight? though it would've gathered crowd, i can so see many of them( kids!) just plucking it and using it as balloons and that, i dont think is a way bring down the AIDS!

got me thinking's picture
got me thinking
3 pencils

I agree. It works far better where the condoms are reached out to a vulnerable audience rather than leave it out in the open where people are embarassed plucking off condoms. This is definitely more hard working. An awesome idea too. Keep it up.

kalay's picture
2 pencils


Tincho's picture
1093 pencils


ginevra's picture
25 pencils

very interactive and highly effective, simple n direct...luv it..one hitch though, how did TA know they were condoms n were supposed to be picked up ??

tonicdose's picture
43 pencils

Very Intelligent. But seems little pretentious to reach 0000 in the end.
Nevertheless I love this !

tonicdose's picture
43 pencils

Very Intelligent. But seems little pretentious to reach 0000 in the end.
Nevertheless I love this !

imke's picture
472 pencils

I have seen same kind of idea right here this website...before which was also ambiant kind ...the Idea was same but 2 different execution equally beautiful...so nice.

"No think is impossible"

Totto's picture
685 pencils

Intelligent ads are the need of the hour.

Way to go i say. A marvel indeed.
Hey suresh VB.. r you mallu..?

Intelligent ads are the need of the hour.

Olafski001's picture
1193 pencils

this is good
i prefer this one with numbers
it's more direct and feels more real
great stuff

Adela's picture
24 pencils

SOOOOOOOOOOO GOOOOOOOOOOOOOD!!! I love it ! i prefer this one that AIDS...

xhp's picture
543 pencils

Pretty good, but looks mokre like contemporary art, i'm not sure i would dare taking one of this condoms... and if we want the number 3, we have to wait ! i don't want to be a 7 or a 5 :D

mtv_vgraphics's picture
24 pencils


no Rules, no Limits, only Situations

wahwah's picture
120 pencils

nice idea... is it a scam?

Guest's picture

Superb man... one of the more creative ads i've seen anywhere


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