Shopping Pátio Dom Luís: Breast cancer bra

Prevent breast cancer. Do the self-examination.

Advertising Agency: Bolero, Fortaleza, Brazil
Creative Directors: André Mota, Alex Moreira
Art Director: Kendy Shirasu
Copywriter: Julio Temporal
Additional credits: Clarissa Menezes Thiliê Aragão, Thómas Fernandes
Published: October 2011

20 comments

Prasad Weerasekara's picture
Prasad Weerasekara
635 pencils

good one. very effective idea.... + 1

Reem21's picture
Reem21
31 pencils

straight to the point.. Brilliant!

Enriqueba's picture
Enriqueba
8 pencils

Chvr!

tamer samy's picture
tamer samy
683 pencils

Great idea..

Haber's picture
Haber
64 pencils

It's nice, but kind of a first idea...

sergeo_syd's picture
sergeo_syd
603 pencils

You have good first ideas then.

http://edictive.com - Film Production Management

Hadrons's picture
Hadrons
5743 pencils

I like the half bra idea - Reality bites !

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

santanu pal's picture
santanu pal
8 pencils

great idea. attractive with bold message.

kleenex's picture
kleenex
29385 pencils

Winner!!!!

Roger Keynes's picture
Roger Keynes
5498 pencils

Yes.

Will Think for Salary

Lazarus's picture
Lazarus
1502 pencils

Well done.

MicheleVirgilio's picture
MicheleVirgilio
2617 pencils

great idea and very nice concept

bobcat's picture
bobcat
2 pencils

Winner idea. Gold Direct Lions 2005 for DDB Brussels;)

Nike Diesel's picture
Nike Diesel
13389 pencils

What Mr. Bobcat wrote above.

ishiboy's picture
ishiboy
497 pencils

Nice

Julio Temporal's picture
Julio Temporal
3 pencils

*

celini's picture
celini
90 pencils

Fantástica y original creatividad.

iambusy's picture
iambusy
2219 pencils

the originals better...copy copy mAN...

busy.

claire.branighan's picture
claire.branighan
45 pencils

good

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