Scottex: Letter

Advertising Agency: Duval Guillaume, Antwerp, Belgium
Creative Directors: Geoffrey Hantson, Dirk Domen
Copywriters / Art Directors: Carsten Van Berkel, Stefan Leendertse
Other additional credits: Sybille Brocorens, Patrick Clymans, Philip De Cleen

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10 comments

LeeHarvey's picture
LeeHarvey
3045 pencils

Plezant!

Guest commenter's picture
Guest commenter

this is a pretty cool idea, but the layout of the "stunt" kills it. there should be 3 photos and a brief description. no logo, no big header, WAY les copy, etc....as a person who has judged a lot of shows, i can say that this matters quite a bit.

Guest commenter's picture
Guest commenter

Good thing this has already won a Direct Silver Lion on Cannes 2008, then.

Guest's picture
Guest

"you don't win silver, you lose gold" nike

alvinpck's picture
alvinpck
1467 pencils

Isn't this a repost?

SeanMartin's picture
SeanMartin

Good thing they didnt try mailing from the US: the USPS would turn these down flat as undeliverable.

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No, I am not a media buyer.

brc912's picture
brc912
105 pencils

You could mail them, they just would be god awful expensive...

SeanMartin's picture
SeanMartin

Not any more. Effective in the new year, the postal service will refuse anything that cannot be run through their automatic sorting machines.

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No, I am not a media buyer.

ahpitt's picture
ahpitt
342 pencils

The idea is familiar. It seems like I have seen before.

Guest's picture
Guest

Smart! really smart. Great Thinking!!! but,just wondering how expensive will this be, did the postal service charge them something extra?

Thanks,
Anish
mydigitalwhiteboard.wordpress.com

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