Schuhkult Shoe Shop: Try it on
An ambient work made for a trendy shoe shop in Berne, the capital city of Switzerland. The ad was printed on paper and was distributed in a restaurant very near to the shoe shop. Our goal was to let the women "try" on the shoes during their lunch break. The name of the shoe shop and the address are written on the inner sole of the shoe.
Agency: LangGysiKnoll, Berne, Switzerland
Creative Director: Daniela Jakab
Art director: Stephan Wittwer
Copywriter: Lukas Schmid
Photographer: Guy Jost