SBS / Tour de France: Endurance
Advertising Agency: RazorJunior, Australia
Creative Director: Josh Moore
Creatives: Josh Moore
Account Management: Alex Tracy
Advertising Agency: RazorJunior, Australia
Creative Director: Josh Moore
Creatives: Josh Moore
Account Management: Alex Tracy
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10 Comments
Hard to endure
interesting
was he on epo, too?
is it a true man?
Lance Armstrong Sportscenter spot anyone?
here!
good, eyecatching idea.
how did it work out when you guys did it?
I'm curious, too!
-Natalie
http://www.nataliemarion.com
Basically, the guys pedals the bike for 3 weeks straight.
If he stops, the signs stops scrolling and the ad stops working.
You're missing a couple of names on creative: Tim Chenery AD and Jessie Jordan CW.