Samsung: French Spiderman, #DontLetGo

Samsung GALAXY Gear keeps you connected even when you have your hands full. So we invited notorious French free-climber Alain ‘Spiderman’ Robert to take some snaps, chat with media, and sent a few texts; as he climbed the 40-storey Metropolis building – using the GALAXY Gear and some chalk to help his grip.

Advertising Agency: Colenso BBDO, New Zealand
Creative Directors: Dan Wright, Levi Slavin
Creatives: Dan Wright, Matt Lawson
PR Team: Paul Gunn, Nicky Gadsdon
Account Team: Victoria Graves, Paul Gunn, Lani Dodds
Activation Producers: Scott Chapman, Nicky Garland, Anna Flaws
Video Producer: Cameron Wilson
Director / Editor: Mike Hammond

December 2013


kleenex's picture
41162 pencils

nice stunt.

Perkptar's picture
392 pencils

Plain stupid stunt, even for Samsung standards

Andrés Téllez V.

Diana Báez Castelán's picture
Diana Báez Castelán
86 pencils

Why is Iggy Pop climbing that building? Go home Iggy, you are drunk...

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