Samsung: 3D event
Samsung gives famous historic Dutch building a new dimension with 3D Projection & converts it into the first YouTube game-take-over. In late May, Samsung was the first to introduce a commercial 3D projection in the Netherlands, adding a whole new dimension to the historic Beurs van Berlage building in Amsterdam. June 7th, this projection was integrated into the first game-take-over on YouTube. At first, it appears as if a normal video of the projection is being shown. That is until the YouTube page cracks, butterflies start flying out of the projection, and the new dimension of Samsung 3D takes over the page. www.youtube.com/samsung3devent
Advertising Agency: Muse Amsterdam & Starcom, Netherlands
Creative director: Sander Ejlenberg
Art-director: Liat Azulay
Digital Strategy: Karlijn van den Berg
Designer : Elano Collaço
CSD: Michael Littaur
Account: Julien Rappy
Production: Wouter Donkers
Development: Media Monks
Media Agency: Starcom
Digital Strategy Director & Client Services: Richard van der Wilk
Director Digital Operations: George Goudsblom
Senior Digital Planner: Sabine Poort
Senior Media planner: Suzanne Bertus
Aired: May 2010
21 Comments
Beautiful. Done before (not as ads, I think, just as a form of art), but still beautiful.
That's me!
http://blog.tapuz.co.il/wranger
no offense, but that's like saying..."Done"...because an agency already used photoshop.
First comment !!!!!!! Congrats Tom !!!!!!!
- Your mother
oh, this is good.
Wow, very realistic. :)
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"Nihil sub sole novum"
liked the cascde of water...good
Wow
brainshow
i just wanna say amazing superb!
Bloody awesome!!!
stunning!!!
OMG that's awesome!! I saw something like this before. Made by a dutch company named Nuformer . Did they make this one as well?
Idon't if it was the same guys but I saw it also for ACDC/Iron Man too:
http://www.youtube.com/watch?v=0zYGxb5kFjI
nice~~~~~~~~
WOW
WOW WOW WOW
Definitely a cool way to grab some attention. Great job!
Mind considered blown.
makes me happy I am Korean :D
Simplicity Is The Ultimate Sophistication
好吧 如果说广告我只看到了那个拿着puma袋子的男孩 其他的只剩羡慕了
this is awsome.
nice one