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SAIT Polytechnic: Recruitment dollars

SAIT Polytechnic: Recruitment dollars
Your rating: None Average: 6.2 (11 votes)

Apparently, you have a knack for finding money. Interested in a career in fundraising? Let’s chat.

Advertising Agency: WAX, Calgary, Canada
Creative Director: Joe Hospodarec
Associate Creative Director: Sebastien Wilcox
Art Director: Scott Shymko
Copywriter: Saro Ghazarian
Released: June 2008

18 Comments

iwannatalktosamson's picture 473 pencils

Nice payoff line.

krautland's picture 3204 pencils

I second that, even though I am tired of seeing fake money virals.

Reeco's picture 201 pencils

cool

Reeco's picture 201 pencils

cool

pinball's picture 8 pencils

Nice, but i created a guerilla viral ad just like this about 6 months ago.

check it out on youtube:
http://www.youtube.com/watch?v=gXAYJX9fNa4

Copy_Can's picture

What's the message on your version? All I could make out was "invest"...

pinball's picture 8 pencils

It's in hebrew, it says:

"In life there's no easy money.
Well, almost...

Altsholer Sham
Investment house

www.as-invest.co.il"

Copy_Can's picture

Yeah, I like this one better.

pinball's picture 8 pencils

Don't know who's best, just who's first...

Copy_Can's picture

Ben Johnson came first at one point.

pinball's picture 8 pencils

who?

Copy_Can's picture

Exactly.

Alistair C.'s picture 692 pencils

i find it very smart and cheering, but i wonder if it reaches the right people.

vaoleo's picture 81 pencils

That concept was alredy used for a WWB Colombia campaing... You have to think something more fresh...

Luis Maram's picture 242 pencils

To all who say "Done":
It doesn't matter who did it first. What it is really important is: Does it work?
Ford was the first one selling a car... and you don't tell to GM: Done!
Come on! Have a bigger criteria.
This one is good. If it reaches the right people, it all depends the places, not the cards.

I hate all those comments "Done" What if it has been done? This is not Innovation of the World... This is Ads of the World, and what really matters is if it is good or not. I am pretty sure of something: You have had sex only once, because in 2nd chance you said... Done!
http://blog.luismaram.com

vaoleo's picture 81 pencils

Exactly...

Good Creativity = fresh

dimwit's picture 18 pencils

will it disappoint u when u realize that it's just a fake money ...

raavigeorgian's picture 2450 pencils

one part of me says it's good...but i have second thoughts too; the disappointment of a fake note might just take over the consumer and he might not pay heed to what's being advertised, or rather won't appreciate it

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