Ads of the World advertising archive and community showcases fresh creative campaigns daily from around the world. Read more
Do you need a great new logo?
If you need a logo for your company or product you can get it done with us.
In our logo store you can pick from over 28,000 pre-made logos that will be customized to your name for free or you can post a contest for us for just $250 and our designers from all over the world will submit dozens of logo design suggestions to your specific needs.
7 Comments
It reminds me, of a press made for VW passat something like 3 years ago!!
wrong. an insurance company is not a "guardian angel" looking after me, preventing incidents. their mission is to respond whenever I need it. that's the way I feel confident. they never should promise that nothing will ever happen to me.
good call. they shouldn't make promises they can't keep.
however, if you want to read more into this, it could be that they are saying because you are so well insured with them, should you need the assistance of this company, they will react in such a quick manner that it will seem as though the accident never happened at all. which only works for superficial damage, i'm sure they can't resurect people who have died in unfortunate accidents.
maybe something is getting lost in the translation?
The most damage that the car can get there is some kind of scratch or blowing some part, but never full lose. That curve is low speed, and so the parking place, so talking about deads is just looking for the campaign's fifth leg (o la quinta pata al gato, weon)like we say in Chile ;p
I think that they are cool ads and Im pretty sure that they would work.
Really. The most damage that can be done in a parking lot are scratches and dings? I'd like you to tell that to a friend of mine who was paralized from the legs down while in a parking garage. A lady was driving around a corner, using her cell phone, and going just over 20km when she hit him.
But I guess it wouldn't matter to you and your statistics, after all, he survived.
I never said this wouldn't work. it's definetly noticed, it's quite unusual to see pillows in these locations. i was talking about the message itself. the insurance companies can't prevent accidents, but they can make the little ones seem like they never happened.
"because you are so well insured with them, should you need the assistance of this company, they will react in such a quick manner that it will seem as though the accident never happened at all."
Yeah I think this would be it.
Creative Juice G1, Bangkok did similar campaign for Krungthep Insurance with more relevance executions. instead of using pillows everywhere, they cusioned the paytoll booth devider poles and sharp footpath edges next to parking lots, covered the staples and paper edge to avoid unexpected accidents.